Heathrow Express Brand Identity

Heathrow Express
Brand Identity

Heathrow Express Brand Identity

Heathrow Express
Brand Identity

Connecting London
with the World

Connecting London with the World

Connecting London with the World

Connecting London with the World

To coincide with the launch of new trains and services for 2021, we were commissioned to create a new visual brand identity, a new content strategy and a suite of passenger information videos for the In-Train-Entertainment services with Spafax based in London.

Limited to pandemic restrictions of shooting and team & client meetups, our creative solution and production workflow had to solely utilise the use of CG, VFX and stock plates for the main idents.

Additionally, we developed the branding elements for the ITE (In-Train-Entertainment) package including a new colour scheme, logo animations and passenger information screens & videos.

To coincide with the launch of new trains and services for 2021, we were commissioned to create a new visual brand identity, a new content strategy and a suite of passenger information videos for the In-Train-Entertainment services with Spafax based in London.

Limited to pandemic restrictions of shooting and team & client meetups, our creative solution and production workflow had to solely utilise the use of CG, VFX and stock plates for the main idents.

Additionally, we developed the branding elements for the ITE (In-Train-Entertainment) package including a new colour scheme, logo animations and passenger information screens & videos.

To coincide with the launch of new trains and services for 2021, we were commissioned to create a new visual brand identity, a new content strategy and a suite of passenger information videos for the In-Train-Entertainment services with Spafax based in London.

Limited to pandemic restrictions of shooting and team & client meetups, our creative solution and production workflow had to solely utilise the use of CG, VFX and stock plates for the main idents.

Additionally, we developed the branding elements for the ITE (In-Train-Entertainment) package including a new colour scheme, logo animations and passenger information screens & videos.

Logo Sting

Logo Sting

Logo Sting

HEX ID Compilation

Design Development

ID Breakdown: Swiss Lake

ID Breakdown: Swiss Lake

ID Breakdown: Swiss Lake

ID Breakdown
Swiss Lake

ID Breakdown: Desert

ID Breakdown: Desert

ID Breakdown: Desert

ID Breakdown
Desert

Credits

Client:
Heathrow Express

Agency:
Spafax | London

Creative, Tech Dev, Design, CG & Direction:
Make Creative / UP

Year: 2020/2021

Client:
Heathrow Express

Agency:
Spafax | London

Creative, Tech Dev, Design, CG & Direction:
Make Creative / UP

Year: 2020/2021

Client:
Heathrow Express

Agency:
Spafax | London

Creative, Tech Dev, Design, CG & Direction:
Make Creative / UP

Year: 2020/2021

Client:
Heathrow Express

Agency:
Spafax | London

Creative, Tech Dev, Design, CG & Direction:
Make Creative / UP

Client:
Heathrow Express

Agency:
Spafax | London

Creative, Tech Dev, Design,
CG & Direction:

Make Creative / UP

Year: 2020/2021

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